Building Vietnam Running Ecosystem via X‑RUN Ecosystem, Partnership with Local Marathon & Athletics Federation

HO CHI MINH CITY, Vietnam, Oct. 14, 2026 /PRNewswire/ -- XTEP has officially kicked off the X‑Run Training Camp, co‑developed with Sunrise Events Vietnam, organizer of the Techcombank Ho Chi Minh City International Marathon, and the Ho Chi Minh City Athletics Federation. Designed to build a sustainable local running ecosystem in Vietnam, the month‑long training initiative also marks the on‑site debut of XTEP's brand‑new championship‑grade 160X 8‑series carbon‑plated running shoes.

Running from 11 October to 8 November 2026, X‑Run Training Camp is a core on‑the‑ground activation of XTEP's X‑RUN ecosystem. Beyond a standalone training program, X‑RUN unites event operators, local athletics authorities, professional coaching resources and runner‑centric big‑data insights to address real‑world demands within Vietnam's fast‑expanding running community. XTEP analyses training behaviors, performance patterns and pain‑points across diverse runner groups to deliver dynamic, personalized training support instead of generic mileage‑based plans, helping participants translate running ambition into measurable performance gains.

Nearly 50 pacers, 50 athletes and a panel of professional coaches are assembled to deliver a structured high‑impact training environment. Camp participants refine running techniques, build physical endurance and pursue individual marathon race goals. This local camp operation aligns closely with XTEP's global PB Master Program, another cornerstone of the X‑RUN ecosystem that delivers performance‑focused resources for marathon‑driven athletes across Southeast Asia.

The camp showcases the complete new championship‑grade 160X 8‑series lineup: 160X 8.0 Ultra, 160X 8.0 Pro and 160X 8.0. Validated on world marathon major podiums, the 160X family delivers proven competitive performance for elite athletes. XTEP brand ambassador Feng Peiyou set a landmark PB of 2:05:58 at the 2026 Tokyo Marathon, breaking China's men's marathon national record as the top‑ranked Asian elite runner. At the 2026 Sydney Marathon, XTEP‑supported athlete Tebello Ramakongoana raced in the 160X 8.0 Pro, claiming third place at 2:04:57 while smashing the event course record. These high‑stakes race results demonstrate how the 160X 8‑series delivers critical competitive support under elite‑level racing conditions. Supplementary performance offerings including the 260X and 360X series cover speed‑training and mass‑recreational runner needs. For XTEP, performance footwear forms an integrated part of the holistic training system, informed by the same runner insights that shape coaching and programme design.

XTEP's ecosystem‑building work extends past camp sessions. At the Marathon Expo (4‑5 December 2026), a flagship component of the 9^th Edition of the Techcombank Ho Chi Minh City International Marathon, XTEP will run product trial zones, professional gear consultations and community activations to further engage Vietnam's running community.

Mr. Nguyen Chi Thien, Commercial Director of Sunrise Events Vietnam, speaking on behalf of the Organizing Committee of the Techcombank Ho Chi Minh City International Marathon, commented: "We truly appreciate XTEP's collaboration in launching the X‑Run Training Camp, giving runners access to scientific training methods, better fitness and a training plan that fits them. Through this program, we hope athletes will be even better prepared for the 9th Edition of the Techcombank Ho Chi Minh City International Marathon, while building safe and sustainable training habits."

Marathon achievements are not forged solely on race day; they are built through every training session and consistent effort. Powered by the X‑RUN ecosystem — covering X‑Run Training Camp, PB Master Program, data‑driven runner intelligence and institutional partnerships with local sports bodies and event organizers — XTEP translates global running expertise into tangible local support. Working alongside federations and event partners, XTEP lays solid foundations for Vietnam's sustainable running ecosystem and stands with every athlete pushing beyond personal limits.

Stay connected with Xtep Vietnam

Facebook: https://www.facebook.com/XtepVietnamOfficial   |   Website: https://xtep.vn/